LSM Entrepreneur 360 Award
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LSM Wins Entrepreneur 360™ Award

 

LSM was recently listed at #240 in the 2018 Entrepreneur 360™ Ranking of the Best Privately-Owned Businesses in America. This recognition identifies small businesses all around the nation that are mastering the art and science of growing a business. This study, done by Entrepreneur Media, has been designed to provide a complex outlook of entrepreneurship today. Businesses were evaluated based on five metrics: impact, innovation, growth, leadership, and business valuation.

Placement on the Entrepreneur 360™ list distinguishes LSM as a business that has successfully grown over the years, with innovative tasks, exemplary company culture, and significant impact on surrounding communities. As a first time applicant, LSM is honored to be recognized and will continue to work hard.

If you’d like to learn more about what we can do for your business, contact us at (615) 387-9153.

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LSM Dashboard Wins MarCom Platinum Award

The 2018 MarCom Awards have named LSM a Platinum Winner for our use of our proprietary client reporting dashboard technology with our franchise clients. Administered by the Association of Marketing and Communication Professionals (AMCP), the MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. Entries come from professionals in a range of fields, including corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.

MarCom’s Platinum Award is presented to those entries judged to be among the most outstanding entries in the competition. Platinum Winners are recognized for their excellence in terms of quality, creativity and resourcefulness. There were over 6,500 entries from 20 countries in the MarCom Awards 2018 competition and only roughly 17 percent were chosen for this award. LSM is incredibly honored to be recognized by the MarCom Awards for our hard work in developing the best possible reporting tool for our clients.

Creating a Scalable Reporting Platform for Multi-Location Businesses

When managing a multi-location business such as Massage Envy or TITLE Boxing Club, overseeing and managing lead tracking and reporting can become even more complex. Our proprietary dashboard technology makes it easy for our clients to understand the origin and lifetime value of customers generated from their web assets (i.e. websites, landing pages, online ads, and local listings), helping them to make informed decisions about their digital marketing strategy.

“We had tried a number of off-the-shelf reporting solutions, but nothing we tried had all of the integrations and features we needed,” said Jeff Siebach, LSM’s Chief Technology Officer, on the origin of LSM’s reporting dashboard. “By building our reporting platform internally, we can include KPIs from all of the tools we use, as well as directly communicate with our clients through the platform. We’re nimble and able to adapt to new technologies more quickly thanks to our fast-acting and brilliantly talented dev team.”

As General Manager of TITLE Boxing Club in Rockville, LSM client John Reber enjoys the heightened lead generation tracking capabilities of the LSM dashboard. “Prior to using this tool, I was tracking our prospects with a color coded spreadsheet to see where our lead generation was coming from. I absolutely love the dashboard… it’s very easy to use and the content it generates for you is super helpful in tracking where your dollars should be spent. Not only can see where your leads are coming from, you can see the money it’s generating for your business!”

If you’d like to learn more about what we can do for your business, contact us at (615) 387-9153.