SEO for Franchises
Franchise SEO (search engine optimization) is an important component of a franchise system’s digital marketing strategy. The more space that a brand occupies toward the top of Google’s Page 1 search results, the greater opportunity they have to earn the attention and traffic of their targeted audience. Our franchise SEO services are designed to maximize your brand’s visibility where it matters most:
- Get your franchisees’ microsites highly positioned in Google’s organic search results and local map listings on targeted searches.
- Make your profiles on key local listings (like Yelp) and industry-specific sites (like SeniorAdvisor.com for senior care franchise brands) look awesome and conversion-friendly.
- Stuff the organic search results of your franchisees’ branded search queries (ex: “ServPro of South Nashville TN“) full of the sites you want people who dig a little deeper for reviews and examples of your work to see.
- Optimize your content to rank highly in Google’s ‘Image,’ ‘Video,‘ and ‘Apps‘ sections.
- Enhance your local review velocity and diversity (we also respond to reviews on franchisees’ behalf).
In a nutshell, we give your franchisees the best chance possible of earning new/repeated business from people who are 1) searching for the kinds of products/services you provide and/or 2) researching your brand at the local level.